No problem! The set marketing packages are there for ease, but any bespoke requirements can be quoted for on an individual basis. You can even mix & match elements from different packages if you prefer. Just drop us a line with exactly what you’re looking for.

Branding consultancy will scrutinise your existing brand and guide you to establish and optimise its unique personality through visual identity, tone of voice, brand values and brand positioning to build a unique reputation, differing from your competitors – enabling you to stand out and thrive in a competitive market.

Marketing planning will take your overall business goals to create a holistic marketing strategy that is fully aligned with the overall business mission and direction. It will include clear marketing objectives, along with a structured roadmap of how to execute effectively across various platforms & channels, together with resource allocation, success measurement and contingency plans.

Marketing services could be anything from supporting with your day-to-day campaigns to marketing budget management or tactical planning, through to specific channel strategies. Whatever marketing area you may need support with!

Pink Lion Marketing is very committed to supporting organisations who give back to the world, in particular those who support conservation and wildlife, as well as those who support society with service or therapy animals. Typically these organisations are non-profits and do not have the kind of marketing budgets that commercial organisations might, yet their requirement for marketing services are often critical in order for their plight to be heard and supported.

Pink Lion Marketing doesn’t just give the standard, textbook marketing answers… instead we focus on helping organisations tell their story & connect with their audience, helping them find their own individual ‘roar’. We have the unique skill of tailoring our services from high profile commercial organisations, through to SMEs and start-ups, right through to wildlife conservation organisations that need our help to be heard. We will guide our clients to proudly roar – no matter which jungle they are in!

You can rest assured that communication is key for any project Pink Lion Marketing is undertaking. A joint agreement will be made with each client before project commencement to clarify the timeline and frequency of updates, communication milestones and of course to address client queries throughout the project.

It’s a shame more CEOs don’t ask this question and take time to understand the answer!  A strong and memorable brand that is able to tell their story and create emotional connections with their audience – is a very powerful brand. The ROI of a strong brand awareness campaign is long-term loyalty, repeated business and ongoing advocacy. The ROI of a sales-led campaign is short-term results from people who will jump to the next brand when they copy your offer next month. Consistency in brand values and positioning takes time but once you’ve made that emotional connection with your audience, you will build a solid foundation for years to come.

Dependent on your business model and type these could be Brand Awareness (measures how familiar people are with your brand and how easily they can recall and recognise it), Brand Reputation (measures reviews, sentiment on social media and net promoter score), Brand Consideration (your market share as well as purchase intent levels). Customer Loyalty metrics as well as Employee Engagement also play a key role. These all contribute to your overall brand health. A healthy brand is a successful one.

Yes of course!! We LOVE working with established successful brands who are looking for additional professional marketing resources to fly the flag for their brand.