I’ve had the pleasure of knowing and working with Julie for the past nine years. Julie has a very strong appreciation of the power of brands and a great understanding of brand strategy, brand values, brand identity and creative platforms. She has proven ability in identifying target audience insights, developing brand strategies and delivering marketing and communications plans that achieve objectives and deliver results. Julie is very collaborative in nature, builds a strong sense of team spirit and is always welcoming and respectful of people’s opinions and ideas. She challenges where needed and combines a healthy sense of pragmatism whilst always pushing for the best possible outcomes.”

I had the pleasure of working with Julie to open up the first LEGOLAND® Park in the Middle East. Julie’s contribution to this monumental project was invaluable. Through her leadership, she ensured the LEGO® brand was creatively and correctly represented throughout the parks. She and her team were able to professionally manage whatever came at them, often meeting near impossible deadlines. Julie’s attention to detail is second to none and she was a pleasure to work with. I consider her one of the best hiring decisions I’ve ever made!”

Having had the privilege of working closely with Julie Dickin for five years, I saw her approach to creativity and brand expertise were instrumental in the successes at the resort. Her vision elevated our brand’s presence in the market, while her knack for compelling content captivated audiences. Julie’s contributions were invaluable, making her an asset to any team or project.”

Apart from being a talented, creative and professional marketing & branding guru and previous colleague, I also had the pleasure of working with Julie on multiple humanitarian & animal advocacy programs.  She is passionate about animal rescue, welfare and conservation. I also partnered with Julie on a volunteer mission to support underprivileged kids of the Kibera Slum in Nairobi, Kenya. Julie was an integral part of the team raising awareness, fundraising, sponsorship, mission planning, logistics & leading a team of volunteers.”

I’ve been lucky enough to work with Julie on many different projects across the travel businesses I’ve been involved with. We’ve always found her approach collaborative and seen her as a valuable extension to the team. We especially enjoy Julie’s ability to turn around tactical activity promptly and value her contributions to our broader brand strategy.”

I worked with Julie for many years at LEGOLAND® Dubai. Julie played a vital role in building the LEGOLAND Brand in the Middle East and established LEGOLAND Dubai as one of the key family attractions in the region. Julie is a strong partner for brands and for marketing teams who need support in planning marketing activities to ensure these can be launched on time and cover all relevant touchpoints.”

Working with Julie is a pleasure and a chance for any organization, looking for a brand strategy and management expert. Julie has a tremendous experience working with worldclass IPs. Added to her strategic mindset, Julie delivers pragmatic and state of the art execution plans for organizations seeking to protect, develop and activate its brand in a 360 way with the highest standards.”

I worked with Julie for 18 months in Dubai and she has been a remarkable marketer! Our business objectives was to grow online revenue and deliver strong marketing plan that will continue to improve our brand positioning in the market. During that period, she successfully delivered all these key objectives results.She lead all sub functional departments in the marketing unit positively to maximize team performance and hold the team together through her coaching approach. In the short span time I worked with her, she was able to get our campaigns listed on some of the award events. Her passion for marketing and team will be felt strongly when you are working with her either for a small tactical campaign to large scale projects.”

As a lasting legacy of the Global Leopard Conference (GLC) in 2023, International Leopard Day was officialised and endorsed to give it a permanent and meaningful place on the global wildlife calendar, enabling higher awareness, promotion and celebration of leopards worldwide. Julie provided essential support to a team of GLC partners and volunteers to develop and promote the International Leopard Day website content and logo. Her keen eye for detail, organisational skills, and professional team management ensured that the task was completed to a high standard.”